SEO: Be different from your competitors

SEO: Be different from your competitors

In the SEO game, people often play by the same rules. So much so that they end up getting the same bad results. Those who win at the game are usually the ones that are doing something different from their competitors. This is not the dawn of SEO anymore when everybody...
Self-perpetuating SEO Myth that are hurting your ranking

Self-perpetuating SEO Myth that are hurting your ranking

We suppose that it’s impossible for a field as complicated as SEO to not have a mythology associated with it, so it’s pretty natural that there are so many self-perpetuating myths out there that just won’t go away. The sad part is that they were either once true, or...
Is it time to change your SEO strategy?

Is it time to change your SEO strategy?

2015 shows even more promise for changing the SEO environment. It’s been a few months since people totally forgot about their New Year’s resolutions and gave up on dieting and exercise, but there’s one resolution you have to keep if you want to see any progress and...
Good SEO is not that hard to achieve

Good SEO is not that hard to achieve

In terms of good or bad, SEO has changed a lot over the past few years. Back when it was still a relatively new thing, it was pretty straightforward. The rules were pretty obvious and more content and links trumped everything else. Who will rate better was like a...
Does SEO Make Sense for a Startup?

Does SEO Make Sense for a Startup?

SEO is not the quick game black hat SEO practitioners are trying to make it seems. SEO requires lots of time, expertise, a great strategy, and a long-term investment for long-term benefits. That doesn’t mean that there are not some immediate benefits from it, but it...
3 Common SEO Mistakes You Should stop making right now

3 Common SEO Mistakes You Should stop making right now

Mistakes are to be expected, especially when we’re talking about a highly volatile field like SEO. Things that were OK yesterday are mistakes all of a sudden, or so it seems. Of course, change is generally much more gradual and is usually called for by the users, who...