Organic Search Drives More than Half the Traffic to Websites

by | News

Organic search has been the best source of traffic for most websites ever since the advent of search engines. This only makes sense, when you think about. What we used to do in the past when we needed something we weren’t familiar with, we would consult with a friend.  Our friends would direct us to stores and products we needed, and even that connection is still important, in the information age search engines are slowly taking over that function. Search engines are much more convenient, faster, and often have more reliable information. A few clicks is all you need to get the answer of a question you have. It’s exciting that we’ve gone that far and that we’ve managed to accomplish so much.

But what does this mean for businesses? It means what it has always meant – if you want exposure, you need quality SEO and good website traffic. Organic search is what most people do when they’re looking for something. “Google it” is not even a new phrase anymore. Search engines give answers, that’s what they do, and if you want that answer to lead to your business, then you need to have top notch SEO.

Of course, this doesn’t mean that you should forget about social media. Social media also drive considerable traffic, and can in fact help your SEO endeavor. However, organic search engine optimization should be your main focus. Search engines are people’s new best friends. Think about it – if you’re going to buy a new tablet, what do you do? Do you call your friend and ask him what you should buy, or consult with a search engine, read reviews, and make up your mind from there? Organic search can only bring good traffic if your website is well optimized, though. NXTFactor can help you with that. We’ve been in the business for years, and know exactly what your site needs. Don’t miss on this fantastic opportunity.