3 Social Media Marketing Mistakes You Should Avoid

3 Social Media Marketing Mistakes You Should Avoid

Social media marketing has great potential but there are a few social media marketing mistakes that are spreading way too much. If you’re making those mistakes, it not only hurts your business, but also… No, wait, that’s all it does, but it’s still pretty...
3 SEO Mistakes You Should Not Be Making

3 SEO Mistakes You Should Not Be Making

The world of SEO is evolving ever so quickly. Google are constantly trying to provide better services, even though they’re currently the best at what they do. They don’t feel like stopping their progress or lying on old laurels and neither should you. SEO...
Why Being Mobile-optimized Matters

Why Being Mobile-optimized Matters

There is a difference between having mobile-friendly website and mobile-optimized website. The variance seems subtle, at first, until you realize that more and more people are accessing the Internet through their mobile devices. Nearly 40% of the global population...
The Role of Original Content in Social Media Marketing

The Role of Original Content in Social Media Marketing

What we observe on the Internet today is a very disturbing tendency left from the days of old. Back then, low-quality but high-quantity content was the way to go for many marketers, and there was no one to stop them. The Google algorithms, sophisticated as they were...
Efficient SMM – Some Dos, the Don’ts and the Maybes

Efficient SMM – Some Dos, the Don’ts and the Maybes

Social media marketing (or SMM) has been around for a while and many entrepreneurs have recognized its enormous potential and incredible utility. However, it’s not enough to simply create a proper profile in a social media network and then wait for it to do all...