Was there really a Mobilegeddon?

Was there really a Mobilegeddon?

Google often make changes to their algorithms. That’s what Google does because, after all they may be the biggest search engine right now, but the Internet is changing fast, so they have to constantly adapt if they want to stay ahead. At the end of the day, it is not...
What ruins SEO? Lack of goals!

What ruins SEO? Lack of goals!

The problem with SEO is that people see it as this all-in-one solution for all problems. Which it is totally not. If you want effective digital marketing altogether, you have to make sure that you know what you’re doing. Things are no longer as simple as getting a few...
The 3 deadly sins of SEO today

The 3 deadly sins of SEO today

We often talk about mistakes, and while there are the normal kind of mistakes that you sort of do, realize you were wrong and then lean how to do it properly, there are some mistakes in the SEO world that have the stature of deadly sins and are enough to fully dip...
Should you work with an agency or keep SEO in-house?

Should you work with an agency or keep SEO in-house?

There is a big difference between what an SEO agency does and what an in-house team is capable of. There is a difference because in most cases the people working have a very different mindset. This doesn’t necessarily have to be the case, of course, and we’re aware...
SEO – You’re in it for the long run

SEO – You’re in it for the long run

  It’s interesting how people often have a selective attention when it comes to things that are outside of their scope expertise. When you tell someone that SEO is a long-term investment that has the potential to yield great returns, all they hear is “great...
SEO and design should go hand in hand

SEO and design should go hand in hand

SEO is usually seen as something that’s done on the website once it goes online and is completely done from a design perspective. This is a serious mistake, because in most cases the two phenomena are much related (at least that’s how it is these days; it hasn’t...